Panda Boom

Advertisement is all about reaching your audience, and if the desired audience doesn't see your Ad, why do you have to pay? Amazon's answer to this question is amazon pay per click. In Amazon PPC ads, you only have to pay when your audience clicks on your ad. And you can bid for the amount you are willing to pay per click. But do you know how to create such ads? Don't worry. Panda Boom is here to help you with amazon PPC management .  How to manage an Amazon PPC ad? Amazon offers different types of PPC ads based on your product, target audience, and objective.  Sponsored Product Ads This type of Ads appears along with the organic search result, giving the illusion that it is also an organic result. The highlight is that you can fix the budget, keywords, and target. Just keep your product and target audience in mind, do your research, and come up with the right keywords. These Ads are most suitable for increasing sales rather than brand building. Steps to create a sponsored

Amazon advertising is quite similar to traditional advertising with familiar principles – keep advertising costs minimum and achieve maximum outcomes. Amazon PPC is Amazon’s internal advertising system that brands, third-party sellers, and companies use to create adverts for their products via keywords. These adverts appear in Amazon’s search results and product listings. It allows sellers to show Amazon customers their products at the point of sale. The sellers can then measure the ads’ performance to understand which ad drives conversion and which does not. Here is a quick guide to lower your ACOS with professional PPC management. What is Amazon PPC? Amazon PPC (Pay-Per-Click) is like traditional advertising that involves advertisers paying Amazon a small fee when a shopper clicks on their ad. Currently, Amazon offers three ad types: Sponsored Brands, Sponsored Products, and Sponsored Display Ads. Sponsored Brands:  Those brands who want to build their brand image use ‘sponsored bra