Amazon Basics: How to launch a product on Amazon in 3 easy steps?

Well, well, well, this question opens up a thread of a plethora of discussions. Getting a higher Amazon ranking and selling your products on Amazon are the two of the most challenging problems to tackle. But here, in this article, we have tried to capture the spirit of these questions and tried to summarize the concept in 500 words. Enjoy!!!

Here are three easy steps through which you can launch your product on Amazon:

Start the buzz

Products just don’t sell themselves. Although there are some exceptions to this rule, make sure you remember this rule to be on the safe side. You have to market your products before they are even launched in the market. For this part to go well, you will have to take the support of social media platforms and publish some blogs and articles defining the real-life usage of your product. 

List it

Now that the world knows about your product, it’s time to list your product on Amazon. This is the most crucial step and should be followed likewise. You have to use at least 3-4 high-quality images (at least 1000 pixels) with a very catchy title and a description with bullet points mentioning its features. You should take care of the following features to make your product listing kick-ass:

  • At least 3-4 high-quality images (1000 pixels each)

  • Use a catchy title

  • Take care of the keywords

  • Use a product video

Pro Tip on how to increase Amazon ranking: To improve your Amazon ranking, you have to understand the A9 algorithm of Amazon. To know more about this algorithm or to get help in launching your product, you can refer to Panda Boom.

Competition

Now that you are in this ruthless business, you will have to keep track of your rival products and their pricing. You will have to keep adjusting your product pricing to find that sweet price where your sales are maximum. Keep in mind that the price difference between your product which is just launching, and your rival product can’t be more than 20% of your rival product in any case.

Pro-Tip for after launch: Advertise

Now that you have launched your product, you will have to gather an external crowd on your product listing. This can be done through Amazon PPC (Pay per click), Google Ads, or Facebook ads, among many other sources. For more detailed suggestions and customized plans, you can refer to Panda Boom.

Concluding Note:

Work harder before the pre-launch of your product so that when you launch it, you don’t have to see disappointment. We know that it’s slightly tricky to get the hang of Amazon and its algorithm at first, but once you become comfortable with it, there’s no looking back. And don’t hesitate to have professional help to back your product. 

Stay Safe and Keep Smiling!!!

Comments

  1. Zubida KhatoonMarch 10, 2021 at 10:54 PM

    Sounds great. One of the most important thing is that before creating product listing, finding some awesome keywords. Research is the best friend. Go on other competitors’ sites and see what the most common keywords are, then use them in own listing.
    Best Regards,
    Clipping Path Services
    Clipping Path

    ReplyDelete

Post a Comment

Popular posts from this blog

Amazon Small Business Academy program and how it works?

Amazon launched its Small Business Academy program in 2019 to offer in-person seminars, webinars, and community college courses to small businesses. The program aims at assisting startups, business owners, and entrepreneurs to succeed online. The idea is to teach digital strategy and brand building skills to entrepreneurs so that they can turn their ambitions into reality.   Let's find out more about this program and how it helps small business owners. Amazon Small Business Academy According to Amazon, the program "strengthens Amazon's commitment to empowering small businesses, which make up 99.9% of US businesses and employ almost 60 million people." Amazon claimed US-based small to medium-sized businesses sell more than 4,000 items per minute in Amazon's stores. The Small Business Academy program wants to enable small businesses to exploit the Internet to reach more customers, brand building, and increase sales. Currently, small companies cover 99.9% o...
Read more

Some tips to help you boost your product sales on Amazon

It’s hard to argue that Amazon has become the world’s largest online market for all sorts of products. And with each passing day, this online market and its scale keep growing staggeringly. Today, everyone wants their product on Amazon and grow their business along with Amazon.  But it’s not as easy as it seems. Selling a product is difficult in itself and with bad marketing, the sales may dip even further. When you are selling products online through Amazon, the level of difficulty increases even further. So, how does one boost their product sales on Amazon? 1. Do what your competitions aren’t doing  The idea is to address that particular aspect of your customers which your competition isn’t. To do this, study your competitor’s product carefully. Read the reviews customers leave on those products. Try to figure out what the customers like about their product and what they dislike about it. Once you have figured these out, your product images, description and title should addr...
Read more

How Amazon will perform in 2021?

How to Get Initial Reviews on Amazon While the world struggled with 2020 and the pandemic it brought along, Amazon enjoyed a fulfilling year. The e-Commerce giant witnessed a staggering market share and sales volume growth. The following trend that Amazon witnessed last year is set to continue in 2021. But the question is how will they do it this year? Let’s take a look at some 2021 predictions: Amazon’s logistics will go big 2020 thoroughly tested Amazon’s fulfillment and delivery system.  Where the native services like UPA, USPS and Fedex had to cut back on their delivery process, Amazon made sure they never stopped. But it is not like Amazon did not face any challenges: manufacturers complained times when Amazon did not collect Purchase Orders, the inventory witnessed delays at the fulfillment centers. There were even times when Amazon prioritized sellers who fulfilled their own orders instead of using Amazon’s fulfillment system.  But Amazon managed to deliver in spite of ...
Read more